It is nice being back in Stockholm again, it has been a little while. Sime is a very interesting conference discussing and displaying the debate in the development of media. The focus is on what is happening in the Nordics, but with a wide range of international speakers, such as Loic LeMeur, who had a terrific week for the airline industry... Unfortunately he has to fly out again tomorrow for his launch in Russia, but we will see each other again in a few weeks at Leweb3 in Paris.